Pamukkale Tourism: The ‘white paradise’ of Pamukkale, located in Denizli and listed on the UNESCO World Heritage List, welcomed 2 million two hundred thousand visitors in 2023. In 2022, Pamukkale broke its own record with a million and eight hundred thousand visitors.
According to Gazi Murat Şen, President of the Denizli Touristic Hoteliers and Operators Association (DENTUROD), this number will rise even more in 2024 when the Pamukkale Hierapolis Ruins are lit up and made accessible to nighttime museology.
Known for its snow-white travertines, Pamukkale is a four-season destination that draws tourists from throughout the globe.
Travelers enjoy Pamukkale, one of Turkey’s most significant tourist destinations, for its distinctive beauty, thermal waters, and historical texture. Tourists can also enjoy balloon and parachute flights in Pamukkale, which is also the location of the ancient city of Hierapolis.
Moreover, guests at Cleopatra Pool can swim among the historic columns thanks to its 36° summer and winter temperatures. The majority of travelers to Pamukkale are from South American and Far Eastern nations. In 2023, 2 million and two thousand individuals visited Pamukkale.
♦ Pamukkale Day tour from Istanbul
According to reports, Pamukkale broke its own record in 2022 when it welcomed one million and eight hundred thousand visitors.
Furthermore, with respect to Pamukkale tourism, it is anticipated that a greater number of visitors would come to the area following the nighttime illumination and museum opening of the Pamukkale Hierapolis Ruins.
In 2022, 1 million 850 thousand people visited Pamukkale, according to DENTUROD President Gazi Murat Şen, who also announced that the lighting project has begun and that the site is now open for visits at night. Our goal was 2.5 million by 2023, but because of the earthquake, only 2 million 200 thousand were reached.